Design Industries Hessen

Under the patronage of Hessen Trade & Invest GmbH, a representative trade fair appearance of several companies was created at InnoDesignTec in Hong Kong. The basic idea was to use virtual glasses and hologram boxes to expand the exhibition stand in virtual space and thus avoid the overseas transport of design models, prototypes and product samples. The international stand support on site, the design of brochures, VR iPhone app, give-away VR cardboards as well as hologram boxes suitable for hand luggage were also part of the project. A clear, strongly reduced stand architecture was the focus in order to allow the virtual representations an appropriate presence. Basic attributes such as seating, invisible storage space and shelves for customer contact were already defined before the concept phase.

The virtual world was created from 360° panoramas and Cinema 4C rendered environmental textures that map spherically around the digital field of vision of the VR glasses.

Semester Project 2016


Prof. Frank Zebner

Students
Till Magnus Maurer, Yulia Stern, Anton Viehl, Hui Wang

Partners


InnoDesignTec